Where Winsborough makes a difference

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"Leadership development has lost ground to leader development."

Dave Winsborough - Founder

Leadership Success Profile

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What we think

Drop in to find out more about what we think about leadership at Winsborough click through to see the latest news, views, and research from our team.



Winsborough hosts a number of leadership-based accreditation, certification and conference events each year.  Courses fill fast so check the available offerings here.  


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Winsborough Labs

Winsborough Labs is a place where we can share and test our thinking, research and innovations, and connect you with cutting edge research and innovation from around the world.

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Why charisma is often mistaken for better leadership

Charismatic people get attention. That's why it's only natural to assume they would make capable leaders - however, this isn't always the case. When it comes to executive leadership, candidates with more charm and presence often jump to the top of the pile. But judging leadership worthiness on charisma alone can be dangerous.

Why charisma is often mistaken for better leadership